top of page

Dysfunction 11 – Rush, rush, rush

I was recently asked to prepare a presentation to give to some super senior executives.

Naturally this made me a bit sweaty, but also a little excited about the opportunity to be able to talk face to face with some of the mystery men and women driving our business.

So I started by asking a bunch of questions including:

‘How long should the presentation be? I have a 20 minutes presentation already that will give them a decent understanding of what we are doing and why, or are they after more of an over view?’

‘Give them a 5 minute overview’ came the answer.

On the morning of the presentation there was more sweating (from me), a bit of a speech and some clapping (from them) then the executives were given a tour of the floor before coming to find about specific projects.

Before my turn I was told ‘They are running behind, so keep it brief’

‘That’s ok, it’s a 5 minute presentation.’ I replied.

‘No – make it shorter…’

The sweating went up another notch.

I’d condensed a 2 month project down into a 15 minute presentation, reduced this to 5 minutes, and was now being told it had to be even shorter when the executives were moments away.

I got through it, but during the rest of the day as the nerves and sweating settled down my anger and resentment built up.

I’d spent around 3 hours preparing, scripting, creating slides, setting up a workstation, doing practise runs and the executives couldn’t give me 5 minutes.

This felt like a missed opportunity. They put aside time in their very busy diaries to come and engage with the people on the ground making their business ideas and priorities a reality, and they wasted it.

Maybe the massive wet patches on my underarms were something to do with it, but I didn’t even get eye contact from 2 out of 3 of them.

I realise that on a day to day basis people at this super senior level don’t need to get into the low level detail of projects (even though they are paying for it), but if they made time as a special event then why wouldn’t they bloody well use it?

The team would have preferred them not to come at all rather than stand there distracted and disinterested.

Yes they were physically there, they smiled, they touched us, they spoke to us, but totally the wrong message was passed down that day. One that didn’t match the words spoken. One that said that we weren’t important enough to make real time for. One that said that they had other places to be and their minds were already there.

The executives must work under huge pressure and scrutiny every day, where everyone wants a piece of them and there’s a constant stream of meetings and decision making.

They need minds that work at a fast pace as they rush from one thing to another mentally and physically, and it must be very hard for them to slow down when needed.

But what I learnt from all of this was that:

  1. If you schedule time to spend with people, then you should give them that time (even if it’s only 5 minutes)

  2. It could be perceived as disrespectful and may cause anxiety if you ask someone to prepare X then ask them to deliver Y at very short notice

  3. If what you do and what you say don’t match up, then you loose integrity

  4. It’s important to be present. Wherever you physically are – make sure you are mentally focused and actively engaged with what is going on (else why bother?)

  5. I sweat quite a lot

See you next week.

2 views0 comments

Recent Posts

See All


bottom of page